VALOFE's Bless Unleashed Secures Chinese Import Game License

VALOFE announced on the 2nd that it has secured an import game license for Bless Unleashed in China. The company is preparing with a goal of an official launch in China within 2027.

The local service title of the game licensed by China's National Press and Publication Administration is 普拉纳祝福. By securing an import game license—the authorization required to operate foreign-developed games in China—VALOFE obtained its second license of the year following SuperStar. The issuance arrived later than the third quarter initially anticipated.

Bless Unleashed is an open-world title where players hunt giant bosses and monsters, featuring weighty action and strategic gameplay. At launch, the game recorded a peak concurrent player count of over 40,000. Based on the game's quality and these performance metrics, VALOFE holds high expectations for its potential in the Chinese market.

Preparations for local operations were led by its Chinese subsidiary even prior to the license issuance. VALOFE has operated local operations for 16 years since establishing its Chinese branch in 2010, with approximately 100 employees currently stationed in China directly managing development and business operations.

VALOFE is also leveraging its publishing and operational experience from R2Beat, a rhythm game currently operating in China, for these preparations. R2Beat has reportedly maintained stable service following its official launch in China. VALOFE is discussing potential collaborations with Chinese publishers such as Tencent and plans to continue pursuing licenses for follow-up titles.

According to the 2025 China Gaming Industry Report cited in the press release, actual sales in China's gaming market in 2025 increased by 7.68% year-over-year to 350.7 billion yuan (approx. 70 trillion won). The user base grew by 1.35% year-over-year to 683 million players, with both revenue and user count reaching all-time highs. The PC game market size reached 78.16 billion yuan, growing 14.97% compared to the previous year.

A VALOFE official stated, “Based on our local market understanding and operational experience accumulated over a long period of business in China, we are preparing to introduce 'Bless Unleashed' to Chinese players.”

Originally written in Korean, this article was translated with AI assistance and edited by a native English-speaking editor. Every translation is reviewed by our editorial team before publication. [Read Original]

• PRESS RELEASE
• PC ONLINE
• XBOX SERIES X
• BLESS UNLEASHED

Byungho "Haao" Kim

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